Blogs started as personal Web diaries but when blogging for business, you decide how much personal stuff to share. What to share and what to keep private? Remember "what's in it for readers."
Decide which of your personal information makes good fodder for blog posts, and what is off grounds: spouse, kids, pets, hobbies?
It's best to use your stories to illustrate a point. Try to include a teaching point of view. What can readers learn from your stories? You can entertain readers AND educate and engage them when you include a lesson for them.
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